More and more people prefer messaging businesses

December 15, 2016

According to a Nielsen study commissioned by Facebook, focused on how and why 12,500 people across 14 markets use messaging apps, messaging is unlocking more powerful and personal connections between people and businesses than ever.

People are increasingly using messaging apps to connect to businesses, big and small. Taking into account the Nielsen study, as well as global Facebook data that offers a unique glimpse into the recent behavior of the more than 1 billion people who use Messenger each month, it’s clear that messaging businesses is on the rise. 63% of the people surveyed say their messaging with businesses has increased over the past two years. 56% would rather message than call Customer Service, 61% like getting personalized messages from businesses and 67% expect to message businesses even more in the next two years. People surveyed say messaging with businesses is convenient (69%) and makes it easy to stay up-to-date (68%). Moreover, for 63% of those surveyed being able to make payments with a messaging app matters.

Another finding of the study: messaging makes commerce personal. Every month, people exchange over one billion messages with businesses and organizations. People say being able to chat with a business or retailer makes them feel more positive about the business (63%), the business cares about them (59%) and are more likely to trust the business (55%). As people pave a new path to purchase, growing numbers state that messaging is their preferred way to communicate with a business.

Here are the types of business and organizations people message most: retailers, professional services, media + celebrities, non-profits and local events + restaurants. Men are 29% more likely than women to message local events + restaurants, while millennials are 25% more likely to message retailers. Last, but not least, the study found that more than 1 in 2 people are more likely to shop with a business they can message. Food for though for those businesses which are not offering this service yet!

In line with this trend, Moneymailme app (free dowload for iOS and Android devices) offers the Merchant Program. Using a network of e-wallets in partnership with Mangopay, each merchant will receive a personal e-wallet in its desired currency. Transferring money from the e-wallet of a user to the e-wallet of the merchant is done instantly. There is no processing time or delays. When the user pays, the money will be instantly shown in your account.

How to become a partner?

Partnering with Moneymailme for online payments is a simple process. All you have to do is apply for a business account using the form on our website and you are ready to go. The flat fee for merchants is 0,25€.

– Choose the type of legal account you need to create (business, organization or sole trader) and you can start uploading the requested documents.

– After all the forms are completed, you can add one or several shops to your account. Feel free to test the functionality of our service before adding the payment option to your online store!

– Implementing Moneymailme by using a uniquely generated API key. If all the required fields in our platform are all completed correctly, all you have to do is click the PUBLISH button and simply start using our services for payments to your store!

Using a specially developed interface, the merchants using Moneymailme will be able to supervise all transactions or generate reports with only a few clicks.

At Moneymailme, data and transaction security is paramount. We employ proven anti-fraud and anti-money laundering methodologies to keep your transactions safe. Contact us today at partner@moneymail.me for further guidance!

Moneymailme has been accepted into the FbStart program, a new platform from Facebook designed to help early stage mobile startups build and grow their apps. FbStart provides startups with an exclusive community, worldwide events, mentorship from Facebook, and other tools and services in order to help them grow.